Empowerment is key: use these to invite honest participation and set expectations.

Senior Executive Email

Subject: We’re investing in what matters most: our people

Hi everyone,

Today, I’m excited to share something new we’re bringing to the company — Hoogly.

As we continue to grow and evolve, we want to make sure we never lose sight of what makes us strong: our people, our culture, and our ability to support each other. Hoogly helps us do exactly that. It offers everyone a private, trusted space to speak freely through anonymous AI conversations and provides AI-powered coaching that’s accessible to all employees.

This isn’t just another survey; it’s a way to build stronger teams through real conversation, thoughtful insights, and small actions that make a big difference.

You’ll get a link to join shortly. It only takes a few minutes to get started.

Let’s use this as an opportunity to shape a culture we’re proud of.

Thanks,

[Name]

HR / People & Culture Email

Subject: Launching Hoogly: A new way to support you at work 💬

Hi team,

We’re excited to announce the launch of Hoogly, a new tool we’re piloting to help us better understand what helps our people do their best work.

Here’s how it works:

• You’ll have a short, anonymous conversation with Hoogly’s AI coach.
• You’ll get a personalised summary (for your eyes only).
• You’ll also get helpful suggestions and gentle nudges over time.
• We (HR + leaders) only see aggregated, anonymous insights — never individual responses.

You’ll receive a link to join shortly. It takes less than 5 minutes to get started.

Warmly,

[Name]

Manager Email

Subject: Help your team thrive with Hoogly 💡

Hey team,

We’re rolling out Hoogly — a platform designed to strengthen our team culture and understand what’s working.

What to know:

• Each team member will have a private, anonymous chat with an AI coach.
• They’ll get helpful insights and personalised suggestions.
• You’ll receive anonymised insights to help you lead with more clarity and empathy.

My ask:

✅ Encourage your team to give it a try

✅ Lead by example — share your own experience

✅ Use the team insights as a springboard for 1:1s or team Pulses

Cheers,

[Your Name]

Slack/Teams Blurbs

• Exec: “👋 We’re kicking off Hoogly to strengthen our team. It’s a private AI chat, not a long survey. You’ll get your link soon — quick, simple, helpful.”

• HR: “✨ Launching Hoogly today! Private Pulse with an AI coach, plus personal insights. We only see anonymised trends. Look out for your link.”

• Manager: “We’re piloting Hoogly to support wellbeing and team culture. I’m doing it too — give it a go and tell me what you think!”